The brand was a guitar shaped keyhole with the name of the shop in the doorknob portion. It needed to look like a throwback from the sixties since the interior was like a cross between a vampire lair and country store. A part of the solution was to create tie-dye patterns with guitar graphics including snowflakes. The shop put on a "Rock and Roll Band Camp" that featured "camp counselor" Dave Hlubek from Molly Hatchet" which required branding and promotional materials.
Vintage Guitar Closet
Local Music Shop From Hippies to Execs
